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Facebook Multi Pixels

Apple vs Facebook: What you can do to save your ads?

May 13, 2021 No comments yet

96% of US users and 88% of global users opt-out of app tracking in iOS 14.5 is totally not good news for Facebook advertisers. There is a fact that deactivating tracking doesn’t mean we won’t be disturbed by ads, we still see ads as much as before, the only difference is that we will be seeing more non-related ads than before. However, it still raises two main problems: 

  • Conversion Tracking will be under-reported  
  • Ads distribution or ad personalization will be impacted and experience some limitations. 

In this article, you will find out some actions to deal with them, at least at this point.

Email & Order Tracking

Be proactive in delivery with order tracking system: Shop owners’ viewpoint

Sticky April 19, 2021 No comments yet

What is order tracking and why the order tracking system can help online shops more proactive in the delivery? 

73.6% of surveyed customers consider delivery as the most important factor to the overall shopping experience (1). This is why shop owners should invest more in delivery experience to their customers, so the business can get higher retention rates in the fierce eCommerce market nowadays. One of the crucial factors that can improve your delivery management is the order tracking quality.

Email & Order Tracking

What if your customers are obsessed with order tracking?

Sticky April 19, 2021 No comments yet

This article will discuss how the order tracking system will be an optimized factor to solve the obsession of customers when they track their packages.

Long wait for your package? Don’t know where your shipping package goes through. Be fear of scams when the delivery has been delayed for a while without explanation. Many customers have the same distaste for unknown arrivals of packages, especially when they order online goods. 
Nowadays, the fast pace of delivery makes it possible to receive the order the next morning. This even made customers more impatient than they used to be. They will actively track the package status from their sellers every moment. It is a vicious circle that leads to a syndrome called pre-parcel anxiety.

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Google Shopping Feed

Scale up your online business with Google Smart Shopping campaign in 2025

January 8, 2021 No comments yet

Google is a place that billions of people search for their needs every day and Google shopping ads can present your products in a visual and engaging way to them. It displays products not only with description, price or review, but also with images which make you stand out in the crowd and more appealing through all Google platforms including Google search, Google websites, Youtube or even Gmail. Smart shopping finds your new customers but it also remarkets the shoppers who have visited your website.   

In this article you will know Google’s requirements and step by step of how to set up a successful smart shopping campaign to scale up your online business.

Auto Tags Customer & Order

How Does Workflow Automation Help With Order and Inventory Management?

January 8, 2021 No comments yet

Order management is a catch-all phrase for a vital element of the online store operation. It is the process by which customers’ orders get tracked and progressed from the beginning to the end. It is a business process that overlaps project management, customer service, and many other areas. From order placement to post-sale, many business processes can be automated.